Offer of services
We can discuss your needs and concerns

Personal, Professional and Executive Life Coaching (includes Life Transitions and Financial Coaching)
What is life transitions coaching? It is a time when you are in-between jobs, relationships, and/or in transition from one place, role, or position to another whether that is after a job loss, a relationship that has ended, or if you are ready to move on to another phase in your life then this is an area to get heard and to set a path.
Financial coaching is simply an opportunity to put in place the structures to help you plan and save for the future so that you have accountability and a realistic plan to initiate, execute and maintain to achieve financial security now and in the future.

Mentoring and Education “Train the Trainer” Coaching Consulting, Education and Training
Mentoring new coaches individually or in a small group to provide feedback, tools, and practice opportunities and increase visibility, impact, and results of personal and financial coaching to clients.
Presenter and Trainer on coaching skills, building a Coaching business, or on training new and aspiring coaches to be more effective service providers and to increase impact and results for clients and their business.

Non-Profit Organization Coaching and Consulting
Strategic planning, team building, communications training, and coaching for leaders and employees of non-profit organizations to effectively lead, serve, build and maintain healthy sustainable communities.
Mentoring and coaching new executives, directors, and leaders of members and small teams in organizing and executing effective events, meetings, and conferences.
About Sadie V. Williams
Sadie Vialpando Williams is a certified professional life and finance coach, an accredited financial counselor and educator, and a training consultant in leadership and team building, community development, and strategic planning. Her unique blend of customer service delivery, training, and community organizing experience, and a love for people creates energy, enthusiasm, and `can do’ collaborations.
She is the Founder and Principal of Building Alliances Coaching & Consulting with over 20+ years of training, coaching, and consulting experience. Her SF- Bay Area-based group provides individual and organizational assessment and training, personal and professional life, leadership, executive and financial coaching, and organizational consulting to nonprofit organizations. As the former training manager for BART operations, Sadie has over 15 years of experience developing, designing, and delivering technical training programs. She also served for ten years as board president of Instituto Laboral de la Raza, an SF community-based organization for immigrants and women, and for five years delivered training workshops on economic literacy to women, unions, church groups, and other organizations throughout the country. Sadie is a dynamic, energetic collaborator and presenter who works well with individuals and groups to design, develop, and deliver training, workshops, meetings, or conferences.
A professional trainer and facilitator in financial coaching, leadership, and strategic planning as well as in community organizing and team-building with `heart-centered’ communication and customer service skills, and a history of community involvement; she is dedicated to empowering individuals and building sustainable communities. As a personal life and finance coach, she is a compassionate listener, a creative resource, and an enthusiastic champion of individuals and organizations. She is also known for keeping clients accountable through motivation, structures, and inspired accessible communication.

Financial freedom means the ability to give back. You cannot take care of others if you can’t take care of yourself first.
Testimonials
—Rebecca Wiggins
I had the pleasure of working with Sadie several years ago as a strategic planning consultant. She brought incredible wisdom to the process, allowing participants to fully participate while also guiding us with gentle framework towards a clear, strategic vision for the path forward. Sadie is a bright light to those around her, bringing out your very best with compassion and grace.
—Ana Gonzalez Ribeiro
Sadie has been my wonderful mentor for the past 3 years. Throughout this time, she has been kind and generous with her time and really listened to me on a deep personal level. She's helped renewed my self confidence in myself and my financial coaching career, giving me the motivation and subtle nudge to keep striving. Her teachings and guidance have really touched my soul. I will continue to cherish her relationship with me. I am grateful to have such a wonderful person help me as a guide in my journey through life. Sadie is a very special, positive and grounded individual.
—Amanda Feinstein
Sadie Williams is an extraordinary financial coach! We are so lucky to have her as part of the Oakland Promise Brilliant Baby program. Sadie has been coaching Brilliant Baby families since our program began, in 2017. Over the last four years, Sadie has provided one-on-one financial coaching to 75 families and led more 50 workshops and group coaching sessions. All of Sadie's clients LOVE her! She is supportive, insightful, reassuring, knowledgeable and inspiring. We feel very lucky to have Sadie as a senior member of the Brilliant Baby coaching team, under our contract with Sage Financial Solutions! Amanda Feinstein
—Christi Baker
For the past 10 years or so, I have worked with Sadie in different capacities. She has been my coach, a colleague, a co-facilitator, and a co-developer. In all of these forms, she has shown up as intuitive, thoughtful, compassionate, and creative. For any role that Sadie takes on, she prepares fully and conveys deep wisdom. She is a passionate advocate for her clients and for a just world. I highly recommend Sadie as a coach and facilitator.
—Mariano Morales
Sadie Williams was the best investment I ever made in my life. She not only changed my life for the better but managed to guide me thru my life's biggest challanges! I not only recommend her and rehire her, but I would also encourage others to seek out her life advice and I guarantee it will change your life 360 degrees!
—Olivia Beltran
Sadie has been supporting clients with Financial Coaching, an interactive, innovative approach for people to identify their individual processes and goals; providing tools and a self accountability approach, resulting in a positive transformation of the individual.